Chris Smith
POSBLTY
January 15, 2026
11:00 AM – 12:00 PM Central
Join fellow colleagues at E4 Insurance Services in Fargo or Minot State University Student Center for a NAIFA Live Watch Party on Thursday, January 15th, beginning at 11:00 AM Central.
This month’s NAIFA Live event will feature Chris Smith with Playing To Win.
We hope you will join us for this must-see presentation! RSVP below to reserve your spot – and your lunch.
E4 Insurance Services
2280 45th St S, Ste. C
Fargo, ND 58104
OR
Minot State University - MSU Student Center
2nd Floor
500 University Ave W
Minot, ND 58707
Create an exponential leap in business results by leveraging the same performance mindsets used by the most successful athletes, artists, and leaders of all time.
What separates the top 1% of advisors from everyone else? It’s not more advanced tools and products. It’s not more certifications. It’s not their pedigree or the country club they belong to. It’s how they think about every part of their business.
In this presentation, we’ll dive deep into the culture of performance. First, we present and dissect what modern neuro and behavioral science tells us about high performers. Next, we look at the three ways advisors choose to “play the game”—playing not to lose, playing to play, and playing to win—and why those mindsets persist. From there we move to assessment, helping attendees quantify performance in the five most critical areas of their business, and finally, we culminate in actionable takeaways every advisor can use to level up their results.
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